September 20, 2016

85% Is Execution

We all know that simply having a strategy isn’t enough.  But sometimes the sheer effort of creating one, and tweaking it, and doing all the hard […]
September 20, 2016

Are You Looking For Your Perfect Target Audience? Your Perfect Audience Already Exists – You Just Need To Speak To Them!

Not long ago I spoke with a business person who was unhappy with the response he received from a recent print advertisement. He explained that the […]
September 20, 2016

MESSAGES ON HOLD – Silence Is NOT Golden – Marketing On Hold

Have you ever heard the expression “Silence Is Golden”? In fact, Abraham Lincoln was quoted as saying, “Tis better to remain silent and be thought a […]